PROJECT BRIEF:
Jays Care Foundation – “When You Belong, You Believe”
Jays Care Foundation – “When You Belong, You Believe”
OVERVIEW:
“When You Belong, You Believe” is a Jays Care Foundation campaign promoting baseball-for-development programs that break down barriers and foster inclusion, empowerment, and community for youth across Canada.
“When You Belong, You Believe” is a Jays Care Foundation campaign promoting baseball-for-development programs that break down barriers and foster inclusion, empowerment, and community for youth across Canada.
OBJECTIVE:
Raise awareness of Jays Care programs and inspire Canadians to support initiatives that help young people reach their potential on and off the field.
Raise awareness of Jays Care programs and inspire Canadians to support initiatives that help young people reach their potential on and off the field.
MY ROLE:
Designed creative assets across multiple platforms, including:
Designed creative assets across multiple platforms, including:
• Billboards – High-impact visuals in key locations.
• Streetcar Ads – Transit creative for urban awareness.
• In-Stadium Graphics – Engaging visuals throughout Rogers Centre.
• Digital & Print Collateral – Consistent messaging across online and offline channels.
• Streetcar Ads – Transit creative for urban awareness.
• In-Stadium Graphics – Engaging visuals throughout Rogers Centre.
• Digital & Print Collateral – Consistent messaging across online and offline channels.
BILLBOARDS
STREETCAR WRAP
IN-STADIUM POSTCARDS
